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Outbound prospecting separates the teams that wait for buyers to appear from the teams that go find them. According to Belkins’ 2025 B2B Cold Outreach Benchmarks , average cold email reply rates sit in the one to five percent range, while top-performing teams…
Choosing a CRM is one of the more critical software decisions a company makes because the right platform can significantly boost revenue, conversion rates, and efficiency. 83% of marketers report increased conversion rates in HubSpot’s 2025 Report on ROI …
The content deal gives TikTok exclusive rights to select microdrama series from several high-profile creators.
Pro rata goes to Delaware, Nvidia circles Reflection, a record 42 decacorns, and why the B2B apocalypse never ended for anyone under $1B in ARR A nuclear startup took its earliest institutional backer to court over a spring-back clause. Meta put its first…
After the success of activations on Roblox and Twitch, the cosmetics brand is partnering with Korea-based Zepeto to showcase its Power Grip line.
Bending Spoons is worth about $34 billion. It buys B2B companies at 2.3x to 2.7x ARR. Since August it has paid 2.7x ARR for Airtable and 2.3x for Miro. That is $1.08 billion of ARR for $2.64 billion of enterprise value, signed 37 days apart. Its own stock…
Most portfolio marketers have experienced their first AI victory — and probably their second, maybe even their third. They’re producing content faster. Competitive analysis is much easier. They may have even created a synthetic buyer persona. Nailed it!…